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The Babe Crafted Blog

Gina, founder of Babe Crafted, celebrating with members by pouring them glasses of a sparkling, bubbly rose wine

Ready to be inspired by fellow women entrepreneurs? How about actionable tips and strategies to build a thriving business? We got you, babe!

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Meet Vana Shipton of Shiptonville Candle Company!
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Meet Vana Shipton of Shiptonville Candle Company!

Meet candle goddess, Vana Shipton of Shiptonville Candle Company. Vana is a South African-born Greek living in beautiful St. Petersburg with her Husband (who’s also an entrepreneur) and sweet dog. You may have seen her around St. Pete, coffee in hand, with a large top knot and platform shoes. Her premium, soy candles and room sprays can be found on the shelves of over 20 retailers around Tampa Bay.

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Meet Martha VanCamp of Be Fit Systems!
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Meet Martha VanCamp of Be Fit Systems!

Ready to meet an incredible business owner?! Martha VanCamp is the Founder and Head Coach for Be Fit Systems, an online wellness and weight loss coaching program. Martha coaches approximately 300-400 monthly clients all over the United States and overseas military bases, via an established online platform. She provides clients a customized meal plan, high accountability and wellness/life coaching to achieve their goals. She’s also a wife, mother and Margarita enthusiast.

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Meet Daphne Verzosa of Lathala Creative Studios!
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Meet Daphne Verzosa of Lathala Creative Studios!

Get excited… it’s time to meet an incredible local creative babe! Daphne is the Co-owner/Founder of Lathala Creative Studios, a commercial photography studio based in Clearwater, FL focusing on product photography and stop motion. People may find it difficult to pinpoint Daphne with a single descriptor since she’s a Photographer and so much more! She’s been a book editor, blogger, influencer, social media strategist, marketing pro, and now runs a commercial studio with her husband and creative partner.

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Meet Bree Swezey of Authentic Edge Design & Co.!
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Meet Bree Swezey of Authentic Edge Design & Co.!

Ready to get to know an inspiring entrepreneur today?! Her name is Brianne Swezey and you can call her “Bree!” She’s a mom of two boys and set out to stop building someone else’s dream and start creating her own in 2016. Enter scene, Authentic Edge Design & Co., a graphic design & marketing strategy business that helps entrepreneurs in the health, wellness, and life coaching spaces design a brand and a business they love.

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Meet Ilana and Kelly of FairyTail Pet Care!
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Meet Ilana and Kelly of FairyTail Pet Care!

So excited for you to dive into the wonderful journey of Ilana Karcinski and Kelly Maronpot of FairyTail Pet Care! They’re been best friends since they were in middle school and have bonded over a shared passion for animals & music ever since. Ilana & Kelly not only became first time business owners in March of 2015, but they created a whole new category of business! The Wedding Industry is worth over 73 billion dollars, but miraculously enough, there wasn’t a way to easily and safely include your pets in your wedding day... until these babes created FairyTail Pet Care!

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Meet Sophia Goode of Jaffe Tilchin Wealth Management!
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Meet Sophia Goode of Jaffe Tilchin Wealth Management!

Ready to get inspired by the story of a fellow Fempreneur? I thought so. ;) Meet Sophia! Sophia Goode is a Financial Advisor in Tampa Bay with Jaffe Tilchin Wealth Management. She is a fee-based investment advisor and representative who specializes in financial planning and investment management for women and professionals. Sophia became interested in personal financial planning because she wanted to help guide her clients through some of the most turbulent life experience, such as divorce, changing careers, or building a business. You bring the goals and Sophia will help you create the roadmap and financial savviness to help you get there.

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Meet Nelani Palomino of 11th Owl!
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Meet Nelani Palomino of 11th Owl!

Get ready to meet a Fempreneur you’re going to love. Nelani Palomino is an Independent Art Director and owner of 11th Owl. She lives in Tampa with her one-year-old daughter and specializes in in Branding, Logos, Illustration, Design for Apparel, and Packaging. She launched her own company in 2017 when she realized that if she wanted to become a mom and have the final say in her schedule and how her creativity is used.

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Meet Mary Williams of Mary Williams FIA
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Meet Mary Williams of Mary Williams FIA

I’m so pumped to introduce you to Executive Coach, Mary Williams! After 30 years in the corporate world, Mary decided to forge her own path and launched her dynamic coaching business in 2018. She is a speaker and business expert who creates memorable coaching & workshops to teach her clients how to use their social skills and emotional intelligence to meet their goals.

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Meet Jessica Santander of Jessica Santander Designs!
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Meet Jessica Santander of Jessica Santander Designs!

Hey, girl! Get ready for some inspiration! Meet Jessica Santander– she’s the Co-founder of Jessica Santander Designs. JSD is a mother and daughter team that creates sparkly, dainty jewelry. Not only do they ship nationwide, but you can also find their lovely necklaces, bracelets & more at markets and pop ups in Tampa Bay. Jessica is such a bright beam of light and creativity. She lives in Tampa with her husband and sweet, scruffy pup named Mr. Potter. Enjoy getting to know Jessica and her story!

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Meet Heather Saunders of Ameriprise Financial!
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Meet Heather Saunders of Ameriprise Financial!

Hey, babe! I’m so pumped to introduce you to an entrepreneur you’re going to love. Heather Saunders is a Financial Advisor with Ameriprise Financial and was the very first babe to join Babe Crafted when our membership launched in January of 2018. Over the years I’ve learned that Heather is very goal-oriented, is super passionate about dogs, and that she’s an excellent Happy Hour buddy. #roseallday

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Meet Coryn Quester of Coryn Quester Coaching!
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Meet Coryn Quester of Coryn Quester Coaching!

I’m so excited to introduce you to an amazing business owner and member of Babe Crafted today. Meet Coryn of Coryn Quester Coaching! Her business was born in the Summer of 2018 and she helps aspiring entrepreneurs bring the business of their dreams to life. Coryn has said becoming an entrepreneur has been the greatest gift and lesson she’s ever received. This is because the niche she coaches on is the same career transition she has made herself.

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Meet Rachel Furtado of Burg Bookkeeping!
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Meet Rachel Furtado of Burg Bookkeeping!

For the average entrepreneur, numbers are not a source of joy, But for Rachel Furtado of Burg Bookkeeping, they 100% are! Rachel loves making the numbers add up and her favorite thing about being her own boss is getting to choose her co-workers, aka her Beagle named Watson. Rachel lives in sunny St. Pete with her husband and she celebrated her first business anniversary last quarter after launching her biz in January of 2019.

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Meet Yoga & Wellness Coach, Danielle McCourt!
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Meet Yoga & Wellness Coach, Danielle McCourt!

Hey, girl! I’m so excited for you to meet Danielle McCourt! She’s a Marketing Pro turned Certified Yoga Instructor, is based in St. Pete, and loves to travel. She completed a 300 hour intensive in Bali as part of her professional & personal growth and you can find her teaching at Sukhalife Yoga on sunny Central Avenue in St. Pete and on her new YouTube channel full of Yoga & Meditation practices.

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Meet Brittany Ward of Create Collabs!
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Meet Brittany Ward of Create Collabs!

Brittany is the Founder of A Marketing Whisperer (AMW) and Create Collabs. She launched AMW in the Fall of 2015 and loved being able to make an impact in her client’s businesses, but realized she had even more innovation & creativity to give. Enter scene Create Collabs in 2019, a new platform (the first of its kind!) that connects brands with influencers. Not only has Brittany become a go-to expert in digital marketing and working with influencers, but she also recently won a seed money grant from Working Women of Tampa Bay to help fund & grow Create Collabs.

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Meet Jessy Furniel of Adélie!
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Meet Jessy Furniel of Adélie!

Hey girl hey! I’m so excited to share a new feature interview with you. Today you get to meet Jessy Furniel of Adélie! On the surface, Adélie is a skincare brand. But beneath the surface, Adélie is Jessy’s love letter to her 2 daughters and to all the women over 35 who deserve to feel comfortable in their own skin. Jessy is currently celebrating her 1 year anniversary as well as being a 2020 winner of the “Beauty Shortlist Awards” for her products. We can all celebrate together by taking a peek at her video interview & feature!

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Meet Amber Lewis of Berkshire Hathaway HomeServices!
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Meet Amber Lewis of Berkshire Hathaway HomeServices!

Hey, hey! I’m excited to introduce you to Amber Lewis today! Amber moved to Tampa in 2005 to attend The University of Tampa and absolutely fell in love with the city. She started her career in Advertising, but found her true passion in real estate with Berkshire Hathaway HomeServices after purchasing her first home in 2010. She has loved getting to know the community through her past careers in advertising and as a cheerleader for the Tampa Bay Lightning and Tampa Bay Buccaneers. She’s a wife, mom, & lover of all things local. I hope you enjoy getting a peek into her life as an entrepreneur and get inspired by her stories.

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Meet Jamie Van Cuyk of Jamie VC!
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Meet Jamie Van Cuyk of Jamie VC!

I’m overjoyed to introduce you to Jamie Van Cuyk of Jamie VC! Jamie launched her business in the Spring of 2018 to bring her leadership skills to small business owners & help them hire the right team members. She’s made becoming more visible & vocal a big priority recently so she can share that business owners don’t have to face hiring and training a team alone. She’s a mother, wife, & super passionate business owner.

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Meet Caitlin Alessandro of Doyle Paper Co.!
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Meet Caitlin Alessandro of Doyle Paper Co.!

It’s such a fab day because I get to introduce you to a woman entrepreneur I know you’re going to love! Caitlin Alessandro of Doyle Paper Co.. launched her custom paper goods, stationery, & invitation company in May of 2017. Her business started as a side hustle. She was creating beautiful invitations for friends & family as a way to use her creativity, but also bring something really special to their celebrations. After gaining traction and realizing she could really make her business work, she decided to give things a go.

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