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The Babe Crafted Blog

Gina, founder of Babe Crafted, celebrating with members by pouring them glasses of a sparkling, bubbly rose wine

Ready to be inspired by fellow women entrepreneurs? How about actionable tips and strategies to build a thriving business? We got you, babe!

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Create a Beautiful Visual Brand with Christina Jones of Christina Jones Photography
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Create a Beautiful Visual Brand with Christina Jones of Christina Jones Photography

Today we have Christina Jones of Christina Jones Photography on the podcast! Christina is a branding photographer and launched her business in December of 2018. Less than two years into her entrepreneurship journey, she founded a second company called ColorJoy Stock, an inclusive brand and membership that celebrates women of all skin tones, sizes, and shapes. Christina helps women embrace who they are so they can confidently show up in their business and Instagram feeds and Christina is a wife and mom of two.

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Weatherproof Your Business with Amy Braswell of PaperFinch Design!
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Weatherproof Your Business with Amy Braswell of PaperFinch Design!

Today we have Amy Braswell of PaperFinch Design on the podcast! I met Amy through our local Rising Tide Society chapter after she moved to the Tampa Bay area from Atlanta. PaperFinch is a wanderlust inspired art and home decor company and Amy creates all of the designs, including the skylines she creates from scratch for clients of their hometowns all over the world. As a woman who has gone through infertility and the loss of her beloved step father, Amy has so much to share about overcoming challenges and making your way towards your best self.

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Meet Sophia Goode of Jaffe Tilchin Wealth Management!
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Meet Sophia Goode of Jaffe Tilchin Wealth Management!

Ready to get inspired by the story of a fellow Fempreneur? I thought so. ;) Meet Sophia! Sophia Goode is a Financial Advisor in Tampa Bay with Jaffe Tilchin Wealth Management. She is a fee-based investment advisor and representative who specializes in financial planning and investment management for women and professionals. Sophia became interested in personal financial planning because she wanted to help guide her clients through some of the most turbulent life experience, such as divorce, changing careers, or building a business. You bring the goals and Sophia will help you create the roadmap and financial savviness to help you get there.

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18 Black-owned Podcasts We Know You'll Love
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18 Black-owned Podcasts We Know You'll Love

Happy Black History Month, babes! We’re celebrating by highlighting Black-owned podcasts we love. Find your new favorite podcast and get introduced to Black creatives & entrepreneurs. We challenge you to listen to an episode from each of the podcasts below! Kick things off with real conversations about friendship with Danielle’s Friend Forward podcast and round out your month with Courtney Sanders’ podcast on all things entrepreneurship and faith.

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Meet Nelani Palomino of 11th Owl!
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Meet Nelani Palomino of 11th Owl!

Get ready to meet a Fempreneur you’re going to love. Nelani Palomino is an Independent Art Director and owner of 11th Owl. She lives in Tampa with her one-year-old daughter and specializes in in Branding, Logos, Illustration, Design for Apparel, and Packaging. She launched her own company in 2017 when she realized that if she wanted to become a mom and have the final say in her schedule and how her creativity is used.

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Meet Mary Williams of Mary Williams FIA
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Meet Mary Williams of Mary Williams FIA

I’m so pumped to introduce you to Executive Coach, Mary Williams! After 30 years in the corporate world, Mary decided to forge her own path and launched her dynamic coaching business in 2018. She is a speaker and business expert who creates memorable coaching & workshops to teach her clients how to use their social skills and emotional intelligence to meet their goals.

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Meet Jessica Santander of Jessica Santander Designs!
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Meet Jessica Santander of Jessica Santander Designs!

Hey, girl! Get ready for some inspiration! Meet Jessica Santander– she’s the Co-founder of Jessica Santander Designs. JSD is a mother and daughter team that creates sparkly, dainty jewelry. Not only do they ship nationwide, but you can also find their lovely necklaces, bracelets & more at markets and pop ups in Tampa Bay. Jessica is such a bright beam of light and creativity. She lives in Tampa with her husband and sweet, scruffy pup named Mr. Potter. Enjoy getting to know Jessica and her story!

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3 Ways to Be an Inclusive Business Owner

3 Ways to Be an Inclusive Business Owner

“When you know better, do better.” I’ve been recalling this quote from Maya Angelou often lately and thought it was especially fitting today, because we’re making it a point to chat about Inclusivity, babes. I want you to recognize what you could have done better in the past, but not get stuck on it. Why? Because together we are moving towards running businesses & brands that are not just welcoming on the surface, but that are truly welcoming and supportive for Black women and women of color.

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Meet Heather Saunders of Ameriprise Financial!
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Meet Heather Saunders of Ameriprise Financial!

Hey, babe! I’m so pumped to introduce you to an entrepreneur you’re going to love. Heather Saunders is a Financial Advisor with Ameriprise Financial and was the very first babe to join Babe Crafted when our membership launched in January of 2018. Over the years I’ve learned that Heather is very goal-oriented, is super passionate about dogs, and that she’s an excellent Happy Hour buddy. #roseallday

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7 Small Business Saturday Deals to Add to your Shopping List
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7 Small Business Saturday Deals to Add to your Shopping List

It’s the most wonderful time of the year, babes! Small Business Saturday is right around the corner. For our Babe Crafted ladies, they are ready to shop small or are prepping their offers for some truly great deals on their services and products. Get whipped into holiday shape with Martha, treat yourself with jewelry by Jessica or get a whole new capsule collection by Emily, our babes have you covered! Get the scoop on those offerings and more from these 7 women small business owners. Happy shopping!

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Meet Coryn Quester of Coryn Quester Coaching!
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Meet Coryn Quester of Coryn Quester Coaching!

I’m so excited to introduce you to an amazing business owner and member of Babe Crafted today. Meet Coryn of Coryn Quester Coaching! Her business was born in the Summer of 2018 and she helps aspiring entrepreneurs bring the business of their dreams to life. Coryn has said becoming an entrepreneur has been the greatest gift and lesson she’s ever received. This is because the niche she coaches on is the same career transition she has made herself.

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6 Entrepreneurs Share How they Protect Their Mental Health
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6 Entrepreneurs Share How they Protect Their Mental Health

Hey, babe! How are you? No, really– how’s everything going? We are so used to being asked ‘how are you’ and the pressure to answer positively & simply that comes with that question that we never get to be honest.

Taking care of your mental health is not a one and done kind of situation. It’s something you’ll practice every day for your whole life.

Take it from these 6 amazing entrepreneurs! Each woman shares how she protects her mental health and in turn is a better person & business owner for it.

xx -Gina

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4 Fempreneurs Share Their Best PR Moments
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4 Fempreneurs Share Their Best PR Moments

Word of mouth is a business’s best friend, babes! So imagine when that best friend yells it from a microphone. Opportunities are galore! This is why PR is essential for your business to be seen and heard in your city, online, and around the world! 4 of our Babe Crafted ladies landed some great news opportunities this year. They share their best PR story below! Take a look and start thinking of ways to get your business covered.

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Write a Positioning Statement with Business Strategist and Coach, Shana Dewitt!
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Write a Positioning Statement with Business Strategist and Coach, Shana Dewitt!

Today we have Shana Dewitt on the podcast, a Knoxville, Tennessee-based Business Strategist & Coach. Shana was an Art Director for a Fortune 100 company before launching her first business 6 years ago. She whole heartedly believes that if you want deep personal growth, starting a business get you that. Take in Shana’s stories and strengthen your business’ foundation by sticking around for her mini workshop on how to “Write a Positioning Statement” in this episode!

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6 Morning Routines For A Successful Workday
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6 Morning Routines For A Successful Workday

It’s National Coffee Day, babes! Let’s celebrate the magical drink that keeps us focused and productive by giving you a sneak peek into some babes’ morning routines. These 6 ladies are going to share and inspire things they do each day besides drink coffee that set themselves up for a successful workday. We are even including the products and apps they enjoy best so you can create the perfect morning routine to accompany that cup of joe for yourself.

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