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The Babe Crafted Blog

Gina, founder of Babe Crafted, celebrating with members by pouring them glasses of a sparkling, bubbly rose wine

Ready to be inspired by fellow women entrepreneurs? How about actionable tips and strategies to build a thriving business? We got you, babe!

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Meet Mollie Boutell Suarez of Westshore Diamond Company!
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Meet Mollie Boutell Suarez of Westshore Diamond Company!

I’m ecstatic to introduce you to a woman breaking down barriers in the jewelry industry. Her name is Mollie Boutell Suarez and she started her career 22 years ago as a very young mother who needed to find a career quickly and has so much gratitude for the opportunities that have positively impacted her life & her family’s. Mollie’s absolutely in love with the way she gets to be a part of her clients lives through her business, Westshore Diamond Company.

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Mugs Monday with Shontay Lundy
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Mugs Monday with Shontay Lundy

Happy #MugsMonday, ladies! So excited to spend another week with you. Let’s kick today off by getting to know Shontay Lundy of Black Girl Sunscreen. Shontay lives in Miami & has created a sunscreen specifically for people of color. There's a myth that people of color don't need to protect their skin, but that's not true. No matter your skin color, the sun can seriously damage your skin. Shontay wants you to protect your skin & make SPF your BFF. 

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Automate Your Marketing with Cherry Thomas of ByCherry Photography
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Automate Your Marketing with Cherry Thomas of ByCherry Photography

Welcome to Season 2, Episode 1 of Babe Behind The Brand! Cherry is the head photographer of ByCherry Photography based in Santa Barbara, California. She specializes in wedding, elopements, and boudoir. For the past 11 years, Cherry has loved photographing couples in love, families growing, and helping entrepreneurs create their brands. In the first episode of season 2, Cherry shares how she’s used email automation to build a thriving business and reach her ideal client, aka brides hosting destination weddings in the city she loves.

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Make Pumpkin & Sea Salt Caramel Cookies!
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Make Pumpkin & Sea Salt Caramel Cookies!

Hey, hey! We’re back with a fabulous Girls Night Recipes post. It wouldn’t be Fall without pumpkin desserts! You’ve been getting your PSL fix, but how about something you can make yourself that’ll knock your favorite gals’ witchy, striped socks off?! These super fluffy, soft pumpkin pie cookies with a quick, homemade caramel sauce are so delicious, your friends will think they're made with black magic. ;) We took inspiration from Very Best Baking for the cookies & Food Network’s Ree Drummond for the caramel sauce. If you plan on coming out to our Halloween Pop Up at Valhalla Resale in Seminole Heights on Wednesday, Oct. 18, then you’ll get to try these tasty morsels without having to melt your own butter & stir your own sweet, caramel sauce because we’ll me making a special batch just for the party! But chances are, even if you do try ours at the party, you’re gonna want some more. So we’ve shared our recipe below as well as a quick & cute video on how you can make your own at home. We look forward to hearing how yours turn out. Cheers, witches. xx

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Make Fall Breakfast Cookies!
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Make Fall Breakfast Cookies!

It’s officially been Fall for a week! If you’re in Florida like we are, it might not always feel like it ‘cuz of this toasty weather, BUT, recipes like this can definitely help you get in the spirit of the season. I worked on this recipe with my friend & blog collaborator, Sarah Maingot and we chose to put a spin on Breakfast Cookies because of how much we both love to make breakfast at home on the weekends. Also, you know it’s going to be good if it has some pumpkin seeds and cinnamon in the mix!

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Uncover Your Secret Sauce with Erika Vidal Holmes
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Uncover Your Secret Sauce with Erika Vidal Holmes

Today we have Copywriter and Content Strategist, Erika Vidal Holmes. Erika empowers her clients to embrace who they are and get really clear on what they bring to the table by helping them painlessly answer the common question of, “so what do you do?” by giving them the permission they often need to just be themselves and stop trying to be something else they THINK they should be. She does this with excellent copy and some fun & relatable pop culture sprinkled in. Be sure to tune in to her mini workshop on 'How to Uncover Your Secret Sauce' after her interview!

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How to Get Ahead in Your Business with Batch Working
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How to Get Ahead in Your Business with Batch Working

Today, we’re chatting about batch working! I wanted to take some time to give you a peek behind the curtain and share how I’ve been able to get the ball rolling with batch working in my business. I was inspired after recording Natasha Samuel of Sol Studios Babe Behind The Brand podcast episode that went live this week. Here’s how I took her 3 tips and started batch working like a boss (and you can, too!).

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Meet Danielle Bayard Jackson of Stride Media Group!
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Meet Danielle Bayard Jackson of Stride Media Group!

I’m so happy to introduce you to Danielle Bayard Jackson! She’s mom to a baby boy named Elijah, Co-Founder of Stride Media Group, and the honest & kind voice behind the Instagram, @girlgiveitarest. Danielle and her Co-Founder Josh Talkington launched Stride, a boutique media relations agency, in August of 2018. The goal of Stride is to get minority and woman-owned businesses “the shine they deserve” in the world of print, web, & TV media. How fantastic is that? 

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Escape The Burnout Loop with Leona Thriftola of Indie Roller
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Escape The Burnout Loop with Leona Thriftola of Indie Roller

Leona Thriftola is the Founder of Indie Roller and I’m so happy to have her as a guest on my podcast! She’s amazing at launching new products, building an authentic community, & inspiring others to step into their creative genius. Take a listen to her amazing podcast episode & mini workshop on ‘3 Tips on How to Escape The Burnout Loop’. Get ready to soak up some rainbow vibes!

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9 New Ways to Generate Leads for Your Business
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9 New Ways to Generate Leads for Your Business

We’re all about making entrepreneurship more approachable and exciting along the way, so I thought it would be a fab idea to share 9 methods I’ve used to generate leads in my business and HOW I did it. I want you to confident be able to try new things, including 1 or more of these lead generation ideas. Take a peek, choose 1 to try, & then let me know how it goes! Happy lead generating, babe!

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Mugs Monday with Lesley Pocklington
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Mugs Monday with Lesley Pocklington

Happy Mugs Monday, babes! I hope your weekend included all of the following: pizza, great friends, & good vibes. Speaking of the good kind of vibes, we want to introduce you to Lesley Pocklington of Swell Made Co. She’s an Ontario-based designer and Boss Mom. You’ll love the black, white, & gold designs in her online shop— I’ve had her ‘coffee’ keychain tag on my keys for over a year now (as if I ever needed a reminder to pick up some caffeine). ;)

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Mugs Monday with Helen Eady
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Mugs Monday with Helen Eady

Gooood morning, Boss Babes! Ready for another excellent week? We are! Let's begin with a full mug & by getting to know Helen Eady! Helen is an award-winning art director, designer, & illustrator based in Vancouver. She's a Boss Mom and a lover of poutine, craft beer, cycling, & of course-- coffee. You can find her on Instagram here, and I hope you enjoy her words & some of her favorite things. Have an amazing day & stay boss. xx -G

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Craft Your Own PR Strategy with Rosie Davies-Smith of LFA and PR Dispatch
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Craft Your Own PR Strategy with Rosie Davies-Smith of LFA and PR Dispatch

There are so many decisions entrepreneurs make along their journey. Get a peek into how Rosie Davies-Smith of LFA defined her niche, why she decided to start a second business called PR Dispatch, & her 3 top tips on how business owners can kickstart their own PR strategy. I had the chance to interview Rosie in person at the LFA headquarters in London and getting the chance to know how she and her team navigated naysayers when she unveiled transparent pricing for PR and so much more was such a special treat. I know you're going to take so much inspiration & insight away from her interview.

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Make Cold Brew Lemonade Cocktails!
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Make Cold Brew Lemonade Cocktails!

Can you hear that? It’s the weekend calling! We’ve got the perfect cocktail to finish out the week AND National Coffee Month with. We collaborated with St. Petersburg’s Made Coffee to share this refreshing & simple 4-ingredient cocktail. We took their Cold Brew Lemonade cocktail and added a tad more sweetness & of course a bright pink Flamingo straw. ;) Let us know how yours turn out & have an amazing rest of your week. Stay boss. xx

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Bring Mindfulness to Your Daily Life with Tona Bell of The Paper Seahorse
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Bring Mindfulness to Your Daily Life with Tona Bell of The Paper Seahorse

Tona Bell of The Paper Seahorse’s addiction to her work led to a cycle of burn out and hospital visits. She realized she needed to make a change and there was no time like the present. Fast forward to today and she's the proud Proprietress of The Paper Seahorse and 2 retail shops filled with gorgeous paper goods, vintage typewriters, unique gifts, and yes–Mindfulness. Hear about Tona's journey as she closed the chapter on the agency she had built up over nearly 20 years with her husband behind and started a new chapter where she put herself & her health first.

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Make Avocado Brownies!
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Make Avocado Brownies!

I hope you’re ready for something fun & out of the box, Babes! Sarah & I had an awesome time making (and eating!) this Avocado Brownie recipe. It makes enough for up to 12 or more, depending on how small you cut the slices and I brought the leftovers after we had eaten enough for a lifetime into my boyfriend’s office and they were a HIT.

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Create a Culture of Abundance with Ryann Halo of Salon Halo
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Create a Culture of Abundance with Ryann Halo of Salon Halo

Ryann Halo of Salon Halo has overcome more challenges than you can really shake a stick at. The trajectory of her life changed immensely when she experienced the loss of her father and brother unexpectedly. She felt lost, became unable to stay on track with her education and dropped out of high school. However, her life changed when she started working as a hair stylist’s assistant, washing hair and sweeping floors. Her grandparents helped her get tuition funds and transportation so she could attend hair school. Fast forward to today, and she’s the proud owner of two bustling salons with a focus on continued education and giving back to the community

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