Hey there, ladies! Sarah Maingot, here. I've got one question: where would we be without the internet?? We all rely on it to function every day, whether it's growing our audience on Instagram or searching for a coffee shop to try in a city we're visiting. Along with the HUGE increase of time we spend on social media for work and personal use, it’s become the norm nowadays to form connections with people through online communities.

Hey babes! First, let us say how I hope you & your families are doing well after Hurricane Irma. My family & I hunkered down in our sturdy home in Seminole Heights, Tampa and we're so glad the storm has passed us after we've spent a week relentlessly preparing. It's been a stressful week, but let's not let Irma keep us from getting back on track & smashing some goals. ;) 

Hey girl hey! Let’s talk about video equipment. For $50 you can have a video kit that’s mobile & easy to use to go live on Facebook or Instagram for your business. If you hear the words ‘go live’ and want to hide under the bed, you’re not alone! Most creatives prefer to be behind the camera and not in front of it. BUT, I’m here to give you the confidence you need to rock live video.

Hey girl! Let’s talk about the anatomy of a pitch to the press! I’ve narrowed it down to a handful of easy to follow steps so you can get your story from point A to point B with confidence. Take a peek!

Hey, hey babes! Who’s ready to pin.it.UP?!? We are so grateful to Trudy Georgina, Alejandra Ramos, & Lauren Gay for sharing their favorite Pinterest tips. It’s important to not only be sharing consistent content on social media platforms, but also to make sure we’re using them as efficiently as possible. Wouldn’t it be nice to know what your marketing efforts were in tip top shape? Yeah, we think so, too! We know that you’ll find all of these to be helpful & hope your pin game gets even stronger.

Top knot? Check. Caffeine? Check. The will to succeed & be the best babe possible? CHECK. Let’s talk about social media. We might all be at different levels varying from beginners to expert, but one thing we all have in common is that there’s always room for improvement. The element of social media we want to highlight today is community. Social media’s not very social if you’re not talking to anybody, right? So let’s make sure we’re building our community as deliberately as we do with our content calendar!

Hey, babes! Let’s talk about Public Relations & Press. Advertising is you telling someone you’re good & PR is when someone else says you’re good. We can probably all agree that the latter is what we’re after, since word of mouth and referrals are the best way to win clients & customers and ultimately grow your business. We learn something new from every press hit we’ve garnered through working with past clients & businesses and think we have some insight that we can share to help business owners like you!